The term 'unmarketized' describes something that has not been subjected to or integrated into a market system; it remains outside the realm of commercial exchange, profit-driven activities, or the application of marketing principles. This can apply to concepts, products, services, resources, or even societal practices. It emphasizes the absence of commodification and the lack of market-based incentives driving its creation, distribution, or consumption. It is a state of being untouched by market forces, retaining its original, non-commercial character. The focus is the absence of the characteristics associated with commercialization such as branding, promotion, and market-driven pricing.
Unmarketized meaning with examples
- Traditional farming practices, focused on subsistence and community exchange rather than profit, remain largely unmarketized, although some elements may be integrated. Crops are grown solely for the local population and sold at fair prices. The farmers use a barter system. They are focused on family first.
- Before the internet, academic research was largely unmarketized, with findings shared through journals and conferences, not as a product for direct sale. This sharing of knowledge in a library system without profit is an example. This information was often free to obtain, promoting knowledge.
- Many aspects of amateur art or music, created for personal expression rather than commercial gain, remain unmarketized, even if showcased publicly. The focus is the act of expressing feelings through art. Art galleries are set up to show the pieces.
- Communal resources like public parks and free libraries are examples of spaces and services that are, ideally, designed to be unmarketized, accessible to all regardless of ability to pay. Parks allow family events. Libraries give us information.
- The concept of intrinsic human rights is designed to be unmarketized; they are inherent and inalienable, existing outside the sphere of buying, selling, or valuation. Everybody is granted a right to these things. They can not be given up for money.