Ancillaries, in a broad sense, refer to supporting or supplementary items, services, or personnel. They are secondary or subordinate to a primary product, service, or activity, enhancing its value or functionality but not constituting its core purpose. Often, ancillaries generate additional revenue streams for businesses and contribute to a more comprehensive customer experience. They can encompass a vast range of elements, from optional features to add-on products, and are frequently designed to complement the core offering and provide convenience or specialized benefits. Successful implementation of ancillaries requires careful consideration of customer needs and market demand.
Ancillaries meaning with examples
- When booking a flight, airlines offer various ancillaries such as baggage allowance, seat selection, and priority boarding. These extras, not included in the base fare, provide additional comfort and convenience for a fee, increasing the airline's revenue. Airlines must balance these with the need for customer satisfaction, avoiding excessive ancillary costs. Airlines also consider ancillary benefits for long-haul flights, such as pre-ordered meals and entertainment packages.
- Within the healthcare sector, ancillaries include diagnostic testing, such as imaging and laboratory analysis, and specialized therapies complementing the core medical services provided by hospitals or clinics. The diagnostic tests often contribute to a quicker, more accurate diagnosis, leading to better patient outcomes, and the specialized treatments help provide the patient with a more comprehensive solution.
- A software company's ancillaries might encompass technical support services, training courses, and customized implementation solutions. Offering these ancillaries can help build stronger customer relationships, increase customer loyalty, and maximize the software's value by providing extra benefits for the customer. They will often be tailored to provide customers with the best possible outcome, which ultimately benefits the business too.
- Hotels provide ancillaries like room service, spa treatments, and airport shuttle services to enhance a guest's stay. These services aim to create a more luxurious and comfortable experience while generating additional revenue. They will often be geared to a certain customer, tailoring to their needs and requirements, offering the best possible stay for them. A hotel might also sell souvenirs as an ancillary.
Ancillaries Synonyms
accessories add-ons auxiliaries extras incidentals supplementaries support servicesAncillaries Antonyms
base services core components essentials main products primary elementsAncillaries Crossword Answers
6 Letters
EXTRAS